Discover advanced and new best practices in Integrated Marketing, the growing field that integrates traditional print marketing with digital marketing for even greater marketing success. Young generations are embracing print as well as online media, creating this exciting new area of marketing.   Find out the keys to success in the almost forgotten but still remarkably effective area of print, including catalogs, direct mail letters, and postcards.  Gain advanced marketing concepts and principles such as R, F, & M analysis; AIDA, and the 3-30-3 principle, that lead directly to practical marketing success. Acquire the understanding of how digital marketing and print complement and enhance each other, and how to integrate both kinds of marketing for even greater overall effectiveness.    

Start any month. Come away with new marketing expertise to make your value in the workplace even stronger.

3 courses, 3 months. Can be taken in any order.

CEUs/ILUs: 4.8

Length (in hours): 48

It is safe to say that the vast majority of iPhone users rarely use more than a fraction of the features available to them. In this course, students will learn to use their iPhones to the best possible advantage. Here are some of the critical features we'll cover: Apple ID and password; structure of the iPhone (buttons and how they work); best apps to have and how to get them; how to text, phone, FaceTime, and email; using the Control Center; mastering Settings; updating operating systems; using key apps; understanding the apps that come with your phone and more.

Learn to increase your capabilities to communicate, create, and connect by mastering your iPad’s features. This course covers navigating your iPad, its Camera and Photos apps, the options available in Settings, ways to communicate through writing and video, plus how to answer and make phone calls. Plus, you will learn about the apps that came already loaded on your iPad like the Calendar and Siri, your virtual assistant. It is important that you have updated to iOS 15; but don’t worry—if you don’t know how, we will show you the steps. Finally, you will also learn about accessibility features that are helpful for folks with finger mobility, sight, or hearing difficulties.

Many people have vision issues. A variety of iPhone/iPad settings allow you to use your device more easily when vision challenges arise. In this course you will learn where to find vision accessibility options and how to use them. The vision accessibility features are identical on the iPhone and iPad except in a couple of noted instances.

Many people have vision issues. A variety of iPhone/iPad settings allow you to use your device more easily when vision challenges arise. In this course you will learn where to find vision accessibility options and how to use them. The vision accessibility features are identical on the iPhone and iPad except in a couple of noted instances.

Especially geared for future leaders in the Gen Y generation (born 1980-1999), the certificate provides how-to practical information on advancing your leadership potential and making a difference in both the workplace and in society.    Find out what it takes to become an effective leader. Discover your style of leadership.  Discuss task completion, building relationships with your subordinates, becoming socially perceptive to changes in the workplace, utilizing your emotions in a positive and effective manner, and addressing challenging goals. Then learn the unspoken secrets that leaders know and the strategies they employ/exhibit for influencing others. Leadership skills are acquired and learned.  You can become a leader if you know the do’s and don’ts; what to say, what not to say; what to do, what not to do.   At the end of completing the three-course certificate, you will come away with a new understanding, a new toolbox of leadership skills, and the information to move your leadership development into high gear. 

CEUs/ILUs: 4.8

Length (in hours): 48

Price in USD $395

Offered 4 times/year, call for dates.

New research and information is coming out frequently now about how your learners - and you - learn. Here’s what we know. In the last century, you taught everyone equally by teaching them the same.  But we know we each learn differently. So in this century, you teach everyone equally by teaching them differently.  In this Certificate in Learning Styles, you get the most advanced information about the three most important and most prevalent characteristics you experience with your participants: generation, gender, and the autism spectrum.  Your instructors are some of the foremost authorities in the world on these subjects. They write, and speak around North America, on learning styles.

CEUs/ILUs: 4.8

Length (in hours): 48

Price in USD $395

Offered 4 times/year, call for dates.